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10 Ways to Maximise Your Reviews for Short Term Let Properties

  • Writer: RIPL ProjectDisco
    RIPL ProjectDisco
  • Mar 12
  • 3 min read
maintenance man carrying toolbag meeting airbnb host at short term let property in edinburgh

Guest reviews are one of the most important factors in the success of a short term let property. Positive reviews increase visibility on booking platforms, improve booking rates and allow hosts to command higher nightly prices.

While location and property design play a role, consistently strong reviews usually come from reliable operations, clear communication and well-maintained properties.

Below are ten practical ways to maximise guest satisfaction and encourage strong reviews.


1. Maintain a Spotlessly Clean Property

Cleanliness is one of the most frequently mentioned factors in guest reviews. Even small issues such as dust, hair or poorly cleaned bathrooms can significantly affect ratings.

Ensure cleaning standards remain consistent and consider using a structured cleaning checklist to maintain quality across every stay.


2. Ensure Everything Works

Guests expect everything in the property to function correctly. Faulty appliances, broken lighting or poor heating can quickly result in negative feedback.

Regular preventative maintenance checks help identify problems before guests encounter them.


3. Provide Clear Check-In Instructions

Confusing arrival instructions are a common source of frustration for guests.

Provide simple, clear information covering:

• Property address• Parking instructions• Key safe or smart lock access• Check-in times

Clear instructions reduce stress and help guests begin their stay smoothly.


4. Communicate Quickly and Professionally

Guests value responsive communication. Prompt replies to questions or concerns can significantly improve the overall experience.

Where possible, respond quickly to messages before arrival and during the stay.


5. Create a Helpful Guest Guide

A clear property guide helps guests feel comfortable and reduces unnecessary questions.

Consider including:

• Heating instructions• Appliance guidance• WiFi details• Local recommendations• Emergency contact information

A well-prepared guide improves the guest experience and prevents confusion.


6. Focus on the Small Details

Small touches often make a big difference to how guests perceive a property.

Examples include:

• High quality bedding and towels• Well-stocked kitchens• Basic toiletries• Good lighting and comfortable seating

These details contribute to a more enjoyable stay.


7. Keep the Property Well Maintained

Visible wear and tear can negatively affect guest perception, even if the property is otherwise clean.

Regular inspections should identify:

• Loose fixtures• Damaged furniture• Worn paintwork• Minor maintenance issues

Addressing small problems early helps maintain a high standard.


8. Ensure Fast and Reliable WiFi

Reliable internet access is essential for many travellers. Slow or unstable connections frequently appear in negative reviews.

Ensure your property has a reliable broadband connection and clearly display the WiFi details.


9. Make the Property Easy to Use

Guests should not struggle to operate basic systems within the property.

Provide clear instructions for:

• Heating systems• Kitchen appliances• Smart TVs or streaming services• Key safes or smart locks

Simple instructions reduce frustration and improve the overall experience.


10. Deliver a Consistent Experience

One of the most effective ways to maximise reviews is simply to deliver a consistent, reliable experience.

Properties that perform well over time typically follow structured operational routines including:

• Regular maintenance inspections• Consistent cleaning standards• Clear guest communication• Ongoing property management

Consistency helps ensure each guest receives the same high-quality experience.


Final Thoughts

Strong reviews are rarely achieved by chance. They are usually the result of good operational systems, preventative maintenance and clear guest communication.

Hosts who maintain their properties carefully and manage operations effectively are far more likely to achieve consistently positive feedback.


This article was prepared by letcare, specialists in operational support, maintenance and compliance for short term let properties.

 
 
 

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